Phase is rewriting what productivity means for women.

For decades, women have been forced to operate within a corporate world that was designed by and for men. We know that women experience a reduction in productivity due to their menstrual cycles and that periods are generally hushed or ignored in the workplace.    

This means that many women, spend the majority of our careers working to the default 24-hr cycle, trying to accomplish every type of task, every day of the month.  

However, science now tells us that there are phases of a woman's month-long hormone cycle that enhance certain skillsets and task types. Take ovulation, for instance, when our communication skills and magnetism are at an all time high.

This knowledge can help us shift the work that is in our control to the phases of the month when we are going to be most efficient. In doing so, our cycle becomes a superpower.

Phase is on a mission to educate and support women, so they can shift how women show up at work. We will help millions of women thrive in work in & life, by working with the natural strengths of their cycles.

Get Started Today with Phase.

Meet the Team.

Phase is built by a team of seasoned entrepreneurs and clinical advisors, motivated by the potential to build a better future for women.

  • Maggie McDaris

    FOUNDER & CEO

  • Georgie Powell

    FOUNDER & CMO

  • Sam Cooke

    Sam Cooke

    FOUNDER & CTO

  • Jodi Edwards

    Jodi Edwards

    HEAD OF BRAND

  • Dr Jess Chadwick

    Dr Jess Chadwick

    CLINICAL ADVISOR - NEUROENDOCRINOLOGY

  • Dr Anne Marieke Doornweerd

    Dr Anne Marieke Doornweerd

    CLINICAL ADVISOR - PSYCHOLOGY

  • Dr Fran Yarlett

    Dr Fran Yarlett

    CLINICAL ADVISOR - FAMILY HEALTH

  • Dr Mehar Chawla

    Dr Mehar Chawla

    CLINICAL ADVISOR - OBGYN

Phase partners with other companies improving the lives and productivity of women. We are alumni of the FemTech Lab Accelerator, and part of the Innovate UJ growth scheme.

If you’d like to discuss partnering with us,

Our Partners.

Phase in the Press.

Phase has been profiled across the mainstream & femtech press. If you’d like to speak with us, contact us here.